PRIVACY POLICY

Effective Date: 18-02-2025

Ram Fincorp (“we,” “our,” or “us”), legally registered as R.K. Bansal Finance Private Limited, is committed to safeguarding the privacy of our users (“you” or “your”) and ensuring transparency in how we handle your personal and sensitive information. This Privacy Policy outlines the types of information we collect, how we use it, and the measures we take to protect it. By accessing or using our services, you agree to this policy.

1. Information We Collect

We collect a range of information, including:

1.1 Personal Information

• Name, contact details (email, phone number, address)
• Date of birth, occupation, and demographic details
• Financial details (bank account numbers)
• Identity verification documents (e.g., Aadhaar, PAN, Passport)
• Transactional SMS data
• Financial records(Bank Statement) and credit scores

1.2 Device and Usage Data

• Device details (model, operating system)
• Location data (when enabled by you)
• Selfie for KYC verification

1.3 Data from Third-Party Integrations

We partner with trusted third parties to enhance our services. For example:

• Financial data from SDK integrations

1.4 COOKIES

We use cookies to enhance your experience. A banner may appear requesting your consent for marketing-related cookies, but essential "user-input" cookies will remain active. Your preference is saved for 90 days and can be revoked by clearing your browser's cookies. You can manage cookie settings in your browser, but disabling them may limit website functionality.

1.5 SMS

​This app periodically collects all SMS data like sender names, SMS body, and received time. It filters out the transactional SMS data and transmits the data to third parties. This data is used to understand your profile like income and spending patterns, which help us in credit evaluation and facilitating higher limits and faster approval rates. We do not collect any personal messages.

1.6 Device Metadata

This app collects and monitors specific information about your device, including your hardware model, operating system and version, and user profile information to uniquely identify devices and ensure unauthorized devices cannot act on your behalf to prevent fraud. We do not collect any unique device identifiers like IMEI or serial number.

1.7 LOCATION-BASED TOOLS

We collect the location data from you in three ways: (i) when you add the pin code as part of your Ram Fincorp Account data; and (ii) from your mobile device when enabled by you to do so. The location data helps us to provide you with better loan offers, for KYC, reduce risk associated with your loan application and also to prevent any Fraud. (iii) This app collects location details one time to verify your location and current address, ensuring serviceability and identifying unusual activity to prevent fraud. We do not collect location when the app is in the background.

1.8 WEB BEACONS

A web beacon is a small image file on a web page that can be used to collect certain information from your computer, such as an IP address, the time the content was viewed, a browser type, and the existence of cookies previously set by the same server. RAM FINCORP only uses web beacons in accordance with applicable laws.

RAM FINCORP or its service providers may use web beacons to track the effectiveness of third party web sites that provide us with recruiting or marketing services or to gather aggregate visitor statistics and manage cookies.

You have the option to render some web beacons unusable by rejecting their associated cookies. The web beacon may still record an anonymous visit from your IP address but cookie information will not be recorded.

In some of our newsletters and other communications, we may monitor recipient actions such as email open rates through embedded links within the messages. We collect this information to gauge user interest and to enhance future user experiences.

1.9 SOCIAL MEDIA WIDGETS AND APPLICATIONS

RAM FINCORP web sites may include functionality to enable sharing via third party social media applications, such as the Facebook Like button and Twitter widget. These social media applications may collect and use information regarding your use of RAM FINCORP web sites (see details on 'Social Sharing' cookies above). Any personal information that you provide via such social media applications may be collected and used by other members of that social media application and such interactions are governed by the privacy policies of the companies that provide the application. We do not have control over, or responsibility for, those companies or their use of your information.

In addition, RAM FINCORP web sites may host blogs, forums, crowd-sourcing and other applications or services (collectively "social media features"). The purpose of social media features is to facilitate the sharing of knowledge and content. Any personal information that you provide on any RAM FINCORP social media feature may be shared with other users of that social media feature (unless otherwise stated at the point of collection), over whom we may have limited or no control.

1.10 LINKS TO OTHER SITES

Please be aware that RAM FINCORP web sites may contain links to other sites, including sites maintained by other RAM FINCORP member firms that are not governed by this Privacy Statement but by other privacy statements that may differ somewhat. We encourage users to review the privacy policy of each website visited before disclosing any personal information.

Where a link to a non- RAM FINCORP site(s) exists, which, has not been authorized by RAM FINCORP, RAM FINCORP will not be responsible or liable in any way for the content of the linked website including any products, services or other items offered through that website.

1.11 DISCLOSURE AND TRANSFER OF PERSONAL INFORMATION

Internal Use As explained in the section "Collection of Personal Information" RAM FINCORP and its employees may utilize some or all available personal information for internal assessments, measures, operations and related activities.

1.12 Authorized Third Parties

RAM FINCORP may at its discretion employ, contract or include third parties (as defined in section 1: Collection of personal information) external to itself for strategic, tactical and operational purposes. Such agencies, though external to RAM FINCORP, will always be entities which are covered by contractual agreements. These agreements in turn include RAM FINCORP's guidelines to the management, treatment and secrecy of personal information.

We may transfer your personal information or other information collected, stored, processed by us to any other entity or organization located in India only in case it is necessary for providing services to you or if you have consented (at the time of collection of information) to the same. This may also include sharing of aggregated information with them in order for them to understand our environment and consequently, provide you with better services. While sharing your personal information with third parties, adequate measures shall be taken to ensure that reasonable security practices are followed at the third party.

We may obtain your consent for sharing your personal information in several ways, such as in writing, online, through "click-through" agreements; orally, including through interactive voice response; or when your consent is part of the terms and conditions pursuant to which we provide you service. We, however, assure you that RAM FINCORP does not disclose your personal information to unaffiliated third parties (parties outside RAM FINCORP corporate network and its Strategic and Business Partners) which could lead to invasion of your privacy.

2. Purpose of Information Collection

We use the information collected to:

• Verify your identity and assess your creditworthiness
• Complete transactions and offer personalized services
• Ensure compliance with legal and regulatory standards
• Detect and prevent fraud or unauthorized access
• Improve the performance and usability of our applications

3. SDK Integrations

Our mobile applications integrate the following SDKs to provide enhanced services:

1. Microsoft Clarity: For analyzing user behavior and optimizing user experience.
2. Trackier: To manage and monitor marketing campaigns effectively.
3. Credeau: For advanced fraud detection and analytics.
4. WebEngage: For event tracking, customer engagement, and user segmentation.

These tools ensure seamless functionality and tailored offerings while adhering to strict data security measures.

4. Disclosure and Sharing of Information

4.1 Internal Use

Your information may be accessed by our internal teams to:

• Enhance operational efficiency
• Conduct internal audits and quality checks

5.2 Authorized Third Parties

We may share your data with:

• Trusted partners for transactional processing
• Analytics and marketing platforms for service optimization
• Government or law enforcement agencies as mandated by law

6. Data Security

We employ robust security protocols, including:

• Encryption of sensitive data
• Access control mechanisms
• Regular security audits

Despite these efforts, no method of electronic storage is completely secure, and we cannot guarantee absolute security.

7. Retention of Information

We retain your data as long as necessary to fulfill the purposes outlined in this policy or as required by applicable laws.

8. Your Rights

You have the right to:

• Access and update your personal information
• Withdraw consent for data collection and usage
• Opt out of marketing communications

For any requests, contact info@ramfincorp.com.

9. Updates to This Privacy Policy

We may periodically update this policy to reflect changes in legal requirements or our practices. Changes will be communicated through our website or email notifications.

10. Contact Information

If you have any questions or concerns about this policy, please contact our Privacy Officer:

• Name: Mr. Bharat Soni
• Email: bharat@ramfincorp.com
• Phone: 9899985495
• Hours: Monday to Friday, 11:30 AM to 5:30 PM

11. Existing Privacy Measures

We continue to uphold the following measures as part of our commitment to data security:

• Confidentiality agreements with employees and partners
• Secure disposal of outdated personal information through shredding and data wiping